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";i:5;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:445:"Stadia打破了谷歌典型的 “从小处做起，从小处建设 ”的产品开发理念。与Gmail等谷歌其他测试周期较长的产品不同，它被营销和宣传为准备对标游戏机的完整服务。Stadia负责人菲尔-哈里森(Phil Harrison)表示，这是“游戏的未来”。彭博社和Wired与匿名消息来源，包括现在已经解散的开发公司的前员工，揭开了一些围绕着导致关闭的细节。";}}i:6;s:2:"
";i:7;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:3:{i:0;s:71:"哈里森是游戏机游戏领域的资深人士，曾在PlayStation和";i:1;a:4:{s:3:"tag";s:3:"url";s:6:"option";s:32:"https://microsoft.pvxt.net/e4yLO";s:8:"original";a:2:{i:0;s:40:"[URL='https://microsoft.pvxt.net/e4yLO']";i:1;s:6:"[/URL]";}s:8:"children";a:1:{i:0;s:4:"Xbox";}}i:2;s:222:"担任过高管。虽然Stadia团队中的很多人都知道这个平台还没有做好迎接主机游戏的准备，但哈里森并没有被劝退，“将Stadia定位为一个充满花哨噱头的传统游戏平台”。";}}i:8;s:2:"
";i:9;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:262:"Take-Two首席执行官Strauss Zelnick表示，谷歌在Stadia上“过度承诺”。“Stadia的推出速度很慢，”Zelnick在去年6月表示。“我认为，在技术所能提供的东西上有一些过高的承诺，消费者因此而感到失望。”";}}i:10;s:2:"
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";i:13;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:449:"订阅模式也让很多人早早就相信，该服务的运作方式很像Netflix，只需支付一笔月费，就能享受到所有的游戏体验。事实证明，该订阅服务只覆盖了少数游戏。每款游戏高达60美元，Stadia的其他产品并不比在其他地方购买游戏便宜。因此，潜在用户不认为在订阅之上付费有什么意义，特别是当他们已经在游戏机或PC上拥有一些相同的标题时。";}}i:14;s:2:"
";i:15;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:431:"然而，缺乏用户兴趣并不是唯一困扰SG&E的事情。Stadia的前任和现任员工在接受Wired采访时表示，谷歌可能在领导力和资源方面都不具备运营游戏工作室的能力。“在向两个游戏工作室投入了数千万美元之后，谷歌无法忍受打造高水准视频游戏所需的昂贵而复杂的创意过程--尤其是考虑到Stadia的订阅量并不突出。”匿名员工说。";}}i:16;s:2:"
";i:17;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:344:"谷歌已经花费了数百万美元吸引第三方开发商在Stadia上发布游戏，但它知道自己需要独家内容来吸引用户进入该平台。据内部人士透露，这种为了系统而创造游戏的动力是问题的关键。员工表示，"谷歌不是为了卖游戏而资助游戏，而是为了卖Stadia而资助游戏"。";}}i:18;s:2:"
";i:19;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:383:"为此，它开设了Stadia游戏和娱乐公司，雇佣了数十名员工，并收购了Typhoon Games公司。谷歌以一个更轻松的工作环境的承诺来吸引资深设计师，没有“紧缩 ”和裁员的烦恼。它还聘请了业内资深人士、育碧多伦多创始人Jade Raymond来领导这个部门，那么，是什么出错了呢？显然，有很多原因。";}}i:20;s:2:"
";i:21;a:4:{s:3:"tag";s:6:"center";s:6:"option";N;s:8:"original";a:2:{i:0;s:8:"[CENTER]";i:1;s:9:"[/CENTER]";}s:8:"children";a:1:{i:0;a:4:{s:3:"tag";s:3:"url";s:6:"option";s:66:"https://static.cnbetacdn.com/article/2021/0301/ebc9e61301918ad.png";s:8:"original";a:2:{i:0;s:74:"[URL='https://static.cnbetacdn.com/article/2021/0301/ebc9e61301918ad.png']";i:1;s:6:"[/URL]";}s:8:"children";a:1:{i:0;a:4:{s:3:"tag";s:3:"img";s:6:"option";N;s:8:"original";a:2:{i:0;s:5:"[IMG]";i:1;s:6:"[/IMG]";}s:8:"children";a:1:{i:0;s:96:"https://rdimg.com/proxy/https://static.cnbetacdn.com/thumb/article/2021/0301/ebc9e61301918ad.png";}}}}}}i:22;s:2:"
";i:23;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:123:"首先，谷歌的野心是推出AAA级的Stadia独占游戏，但并没有现有的人才来及时创造这样的内容。";}}i:24;s:2:"
";i:25;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:491:"“谷歌其实是一家工程和技术企业，”一位有幸仍受雇于Stadia的消息人士说。“制作内容--它需要的角色类型，在谷歌通常不存在。”于是，该公司疯狂招聘，但其选拔过程非常繁琐，审批一个新员工需要长达9个月的时间。消息人士称，它希望在5年内至少招聘2000名员工。在简化其招聘流程，使之更多的结构化为游戏设计师而非软件工程师之后，这一目标变得可以实现。";}}i:26;s:2:"
";i:27;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:287:"然而，在加入这一行列后，开发者们遇到了不利于制作游戏的工作环境。例如，Wired的三位消息人士证实，谷歌因为“安全”原因不允许使用关键的游戏开发工具。另一个障碍是谷歌坚持将Stadia功能置于游戏功能之上。";}}i:28;s:2:"
";i:29;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:466:"“长期以来，对游戏的授权包括要求拥护Stadia特有的心态，所以，比如，利用专门为Stadia而设的功能。”一位内部人士说。尽管谷歌希望以第一方独占的方式推出Stadia，但由于姗姗来迟、开发障碍，以及对开发时间的不切实际的期望，谷歌不得不面对一个残酷的事实，那就是在该平台首次亮相时，除了独立游戏的标题Gylt之外，它不会有任何新的产品。";}}i:30;s:2:"
";i:31;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:395:"这种不足似乎并没有影响谷歌开发内部独家内容的决心。它继续招聘，实际上已经积累了一批不错的稳定人才。然而，2020年初，新冠大流行来袭，到了4月，Stadia宣布结束招聘。随着新冠大流行继续蔓延，该公司敏锐地意识到AAA开发成本会如何激增，突然间，内部独占的前景变得不那么有吸引力了。";}}i:32;s:2:"
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";i:35;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:323:"“我认为这是缺乏对流程的理解，”一位内部人士说。“似乎有一些行政级别的人没有完全掌握如何在一个高度创造性（和）跨学科的空间中航行。” 尽管上层管理人员得出了这个结论，但他们让开发人员相信，就SG&E而言，一切都还处于现状。";}}i:36;s:2:"
";i:37;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:346:"1月27日，菲尔-哈里森发布了一封邮件，其中包含了2021年的“高级别平台预算和投资信封”。他在邮件中还提到，SG&E “在打造多元化的优秀团队和建立强大的Stadia专属游戏阵容方面取得了巨大的进展”，并指出该部门的预算即将出台。不过，他显然只是在吹牛。";}}i:38;s:2:"
";i:39;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:30:"谷歌无意放弃Stadia平台";}}i:40;s:2:"
";i:41;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:1:{i:0;s:444:"就在几天后，恰逢SG&E唯一完成的项目《蛮荒星球之旅》推出，谷歌宣布关闭工作室。它承诺拥有相关技能的员工将被安排到公司的其他地方，但150名游戏设计师中的大部分都被解雇了。Wired的消息人士表示，考虑到内部的动荡，工作室的关闭并不那么令人惊讶，但在哈里森对该部门的赞誉和唯一一款游戏的推出之际，却让人有些震惊。";}}i:42;s:2:"
";i:43;a:4:{s:3:"tag";s:4:"left";s:6:"option";N;s:8:"original";a:2:{i:0;s:6:"[LEFT]";i:1;s:7:"[/LEFT]";}s:8:"children";a:3:{i:0;s:84:"目前，谷歌并没有放弃Stadia平台的打算。有来自英伟达、索尼、";i:1;a:4:{s:3:"tag";s:3:"url";s:6:"option";s:88:"https://c.duomai.com/track.php?site_id=242986&euid=&t=https://www.microsoftstore.com.cn/";s:8:"original";a:2:{i:0;s:96:"[URL='https://c.duomai.com/track.php?site_id=242986&euid=&t=https://www.microsoftstore.com.cn/']";i:1;s:6:"[/URL]";}s:8:"children";a:1:{i:0;s:6:"微软";}}i:2;s:317:"等公司的几款竞争服务，他们都想在云游戏领域占有一席之地。因此，这么早退出还为时过早--毕竟索尼已经尝试完善PlayStation Now六年多了。不过，如果Stadia泄密者所言属实，谷歌可能要重新评估它如何营销和运营一项仍未证明自己的服务。";}}}, 1621686945, 1716686191
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